Kendrick Lamar takes ultra ego status to Sandton
Renowned Grammy award-winning rapper Kendrick Lamar recently took to his alter-ego Instagram account, Jojoruski, to share some of the places he visited during his travels.
One of the destinations he highlighted was Rwanda, where he performed at the Hey Neighbour Fest.
Kendrick, through his company PgLang, in partnership with Global Citizen, also hosted the ‘Move Afrika’ festival in Rwanda.
Move Afrika, which is curated by Kendrick himself, will become an annual event for the next five years in Rwanda, starting from 2023 until 2028.
As the tour expands, additional African markets will be included.
Kendrick shared snippets of his time in Rwanda, posting a video showcasing the vibrant streets of the East-Central African country.
In another post, Kendrick indicated that he made a stop in Sandton, South Africa, where he shared a photo of a statue of Nelson Mandela at the Nelson Mandela Square.
Kendrick Lamar in South Africa
This iconic square is a popular tourist attraction and pays homage to Mzansi’s (South Africa’s) first democratic President.
In a separate event, UK band Nothing But Thieves performed in South Africa for the first time and took the opportunity to express their gratitude to their Mzansi fans.
They posted a heartfelt message on social media, thanking their South African fans for the incredible experience they had in the country.
These posts by Kendrick Lamar and Nothing But Thieves highlight the growing popularity and significance of African countries as destinations for international artists and musicians.
With the ‘Move Afrika’ festival and other similar events, it is evident that Africa is becoming a prominent hub for music and entertainment.